Record Archive



Deliverables

Logo Refresh
Art Direction


Record Archive has been a music and entertainment destination in Rochester, New York since 1975 and has the largest vinyl collection in New York state. The store also includes vintage clothing, movies, audio equipment, a stage for live performances, and a Backroom Lounge serving upstate New York beer and wine.


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This was a proposed project that was never approved by the client. Not all designs are true to the actual Record Archive brand. Brendan Prince retains complete ownership of the art intent and the style of the artwork (logo design). Record Archive retains complete ownership of the Record Archive name and trademark. No copyright infringement intended.






Logo refresh of Record Archive. Typography was hand-drawn to create a unique logo and improve on the existing design while retaining brand recognition.







Concept designs intended for merchandise and promotional assets for the Backroom Lounge. Photographs are from the actual space, taken by Brendan Prince.









SERVICES

Brand Identity
Logo Design
Lettering
Custom Art


©2025 Brendan Prince